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A 6-Step Process to Creating a Superior Customer Experience From the Inside Out

Our recent research shows that the majority of B2B business leaders feel that understanding their customers is a focus area for improvement throughout 2021 and beyond.

At B2B International, we look to inspire our audience to create superior customer experiences through putting the customer front and centre. We know how important it is to focus on both customer loyalty and employee engagement, particularly during challenging times.

As part of our B2B Insights Podcast, we have had the privilege of interviewing some real CX experts from around the world. Today we look at some of the key highlights from our podcast episode on “Customer Experience: More Important Than Ever in Times of Uncertainty” with Shep Hyken.

Shep is Chief Amazement Officer of Shepard Presentations, a New York Times and Wall Street Journal bestselling author, and a renowned speaker who has been inducted into the National Speakers Association Hall of Fame.

Find out how you can create a superior customer experience from the inside out, powerful ideas to help your customers in a crisis as well as some key quotes from Shep and Nick Hague’s discussion:

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