We are excited to announce a significant addition to our team at B2B International. Kathrin Posnanski has joined us as Senior Research Director & DACH Growth Lead, bringing her extensive expertise to further expand our presence in the DACH market.
With over 25 years of experience in market research and marketing consulting, Kathrin has a proven track record of working with both local and global brands across Germany, Europe, and beyond. Her recent client-side role, combined with her extensive background in international market research agencies, positions her perfectly to help our clients make informed, strategic decisions based on robust data and insights.
Conor Wilcock, Managing Director of B2B International in Europe, expressed his enthusiasm about Kathrin’s arrival: “The DACH region is a critical market for us and has significantly contributed to our growth over the past decade. Kathrin’s vast experience in business development and research program design will undoubtedly accelerate our growth. We are thrilled to welcome her to the B2B International Germany team.”
To discuss how our tailored insights programs can help solve your specific business challenges, get in touch and one of the team will be happy to help.