From our network of offices across Asia-Pacific, B2B International offers specialist b2b market research studies to clients based in Australia and the surrounding Asia-Pacific region, as well as global clients looking to enter or grow their presence in Asia-Pacific.
Australia Market Research
Speak to our research experts in AustraliaB2B International Market Research Australia
On-the-ground presence; global support and expertise
B2B International first set foot in Asia-Pacific in 2006 with the opening of our APAC headquarters in Beijing, which is also the home to the largest b2b in-house fieldwork centre in Asia. Since then, we’ve expanded our on-the-ground presence by opening offices in Shanghai, Singapore and Sydney.
Our highly experienced APAC research specialists have worked with hundreds of clients across the region to deliver bespoke research programs spanning every industry vertical and b2b audience.
As well as our presence in Asia-Pacific, we also have research teams based in the UK (London, Manchester and Edinburgh), mainland Europe (Düsseldorf, Germany) and the US (New York, Boston and Chicago).
Meet our Australia research team
Clients served by our Australia & APAC research teams
APAC market research experience
Having carried out over 3,000 projects for more than 600 of the world’s largest b2b companies, our research has spanned most of Asia-Pacific’s biggest markets such as Australia, New Zealand, China, Singapore, Japan, South Korea, Philippines, Malaysia, Indonesia and India.
Our Sydney-based Australia research team have a deep understanding of the challenges of doing business across Asia-Pacific, including balancing market share against margin, fast-changing supply chains, and a different approach to communications.
Our Australia market research services
Our research specialists in Sydney, Singapore, Beijing and Shanghai have carried out thousands of research projects globally and across Asia-Pacific, including Australia.
Every study is tailored to our client’s specific and unique requirements and results in actionable insights that help make smarter and more informed business decisions.
Our Australia-based clients can benefit from our extensive research experience covering the following areas:
Every study is tailored to our client’s specific and unique requirements and results in actionable insights that help make smarter and more informed business decisions.
Our Australia-based clients can benefit from our extensive research experience covering the following areas:
Understanding customers, buyers & influencers
- Path-to-purchase research
- Customer journey mapping
- Win/loss research
- Customer loyalty research & touchpoint surveys
- Social listening
- Communities & advisory boards
- Net Promoter Score (NPS)
- Customer needs & value segmentation
- Lost customer research
Understanding product & pricing strategy
Understanding brands & communications
- Brand identity development & testing
- Brand health tracking
- Stakeholder perceptions
- Marcomms effectiveness
- Research for thought leadership & content marketing
- Brand strategy research & brand architecture research
Understanding markets & opportunities
View our collection of case studies
Our B2B International Australia team have worked on hundreds of b2b research studies, covering every single research type, business challenge and industry vertical. To give you an idea of the work we’ve done and the results we’ve achieved for our clients, we’ve published a range of case studies covering branding and communication research, customer research, markets and opportunities research, product research and pricing strategy research.
Click here to view our case study collection or on the link below.
Our Australia industry experience
Our Australia-based research team have extensive experience of carrying out b2b market research studies across a wide range of industry sectors such as:
Clients we’ve worked with across Australia & APAC
Speak with a member of our Australia team to discuss your research requirements
