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B2B Blog

Digital Transformation Podcast Series: Catch up on Episodes 1-3

The B2B Insights Podcast Channel was created to help marketing and insights professionals navigate the rapidly-changing world of B2B markets…

B2B International

B2B Insights Podcast #10: How to Embark on a Digital Transformation Journey

The B2B Insights Podcast was created to help marketing and insights professionals navigate the rapidly-changing world of b2b markets and…

Matthew Powell

B2B Insights Podcast #9: Increasing Customer Satisfaction Through Digital

The B2B Insights Podcast was created to help marketing and insights professionals navigate the rapidly-changing world of b2b markets and…

Simi Dhawan

Join Us as We Become a Merkle B2B Company – B2B Like Never Before

  As of September 1, 2020, B2B International became a Merkle B2B company. What does this mean? Well whilst we…

B2B International

B2B Insights Podcast #8: Creating a Customer-Centric Digital Experience

The B2B Insights Podcast was created to help marketing and insights professionals navigate the rapidly-changing world of b2b markets and…

Nick Hague

How B2B International Helped Stripe to Create Insights-Driven Thought Leadership Content for Upcoming Marketing and PR Campaigns

Despite the EU’s vision of a Digital Single Market, many regulations and taxes still vary by country, causing major hurdles…

B2B International

73% of Millennials Are Now in Decision-Making Roles – and They Have High Expectations When It Comes to Digital Experiences!

73% of millennials in the workforce are now involved in either influencing or making buying decisions for their companies. B2B…

Daniel Mullins

Register for Our Upcoming Webinar: The Future Is Now – the Importance of Digital Transformation for the B2B World

Webinar Overview Join B2B International and Isobar as we discuss the importance of digital transformation to B2B organizations, why there…

B2B International

New Report: COVID-19 Is Accelerating Digital Transformation in B2B

The disruption caused by COVID-19 on b2b businesses across the world has forced significant changes to marketing strategies and accelerated…

B2B International

B2B Insights Podcast #7: The Changing Workforce

The B2B Insights Podcast was created to help marketing and insights professionals navigate the rapidly-changing world of b2b markets and…

Nick Hague