Join Us as We Become a Merkle B2B Company – B2B Like Never Before
As of September 1, 2020, B2B International became a Merkle B2B company. What does this mean? Well whilst we…
B2B Blog
B2B Insights Podcast #8: Creating a Customer-Centric Digital Experience
The B2B Insights Podcast was created to help marketing and insights professionals navigate the rapidly-changing world of b2b markets and…
How B2B International Helped Stripe to Create Insights-Driven Thought Leadership Content for Upcoming Marketing and PR Campaigns
Despite the EU’s vision of a Digital Single Market, many regulations and taxes still vary by country, causing major hurdles…
73% of Millennials Are Now in Decision-Making Roles – and They Have High Expectations When It Comes to Digital Experiences!
73% of millennials in the workforce are now involved in either influencing or making buying decisions for their companies. B2B…
Register for Our Upcoming Webinar: The Future Is Now – the Importance of Digital Transformation for the B2B World
Webinar Overview Join B2B International and Isobar as we discuss the importance of digital transformation to B2B organizations, why there…
New Report: COVID-19 Is Accelerating Digital Transformation in B2B
The disruption caused by COVID-19 on b2b businesses across the world has forced significant changes to marketing strategies and accelerated…
B2B Insights Podcast #7: The Changing Workforce
The B2B Insights Podcast was created to help marketing and insights professionals navigate the rapidly-changing world of b2b markets and…
COVID-19 Tracker: Remote Working – Time and Productivity Gains Mean More Opportunity to Focus on Creative Thinking and Complex Tasks
As businesses begin formulating return to office strategies, how concerned are they about current productivity levels? And what downsides and…
Insights Inside Podcast Series: Catch up on Episodes 1-6
The B2B Insights Podcast Channel was created to help marketing and insights professionals navigate the rapidly-changing world of B2B markets…
Insights Inside #6: The Importance of an Agile Strategy w/ David Ward (Irwin Mitchell)
INSIGHTS INSIDE: Our new “podcast on lockdown” series, focusing on how businesses just like yours have adapted during this pandemic.…