It’s The Quality That Counts
...competition? Can I improve my product, for a minimal cost, to differentiate it in some way from my competitors? Am…
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Top Tips For Business Growth
...which help to differentiate an organization from its competitors. It is all too easy for an ambitious company to become…
The Risks of Conducting Market Research in China
...concern. Lack of a creditable market research company: With more than 4,000 market research companies across the country, how do…
Turf Analysis
...choice combinations is high, but where the number of combinations that can be pursued is restricted, owing to practical factors…
Branding: Signed, Sealed and Delivered
...of all business-to-business companies are engaged in a branding strategy. Building a strong brand The reputation of a business-to-business company,…
The Impact Of COVID-19 On Supply Chains
...COVID-19 COVID-19 Insights Hub 1https://www.wsj.com/articles/state-coronavirus-shutdowns-have-taken-29-of-u-s-economy-offline-11586079001 2https://www.cnbc.com/2020/03/24/coronavirus-coca-cola-ceo-says-supply-chain-is-creaking.html 3https://www.ft.com/content/140c9875-2c57-4e54-a4c4-e8518645887c 4https://www.forbes.com/sites/stevebanker/2020/04/13/covid-19-and-3d-printing/#7fb6317a3f7a 5https://hbr.org/2020/03/coronavirus-is-a-wake-up-call-for-supply-chain-management 6https://insight.kellogg.northwestern.edu/article/coronavirus-upended-supply-chains-how-companies-can-prepare-disruption 7https://cointelegraph.com/news/eu-founded-task-force-to-study-how-blockchain-may-help-covid-19-response 8https://www.weforum.org/agenda/2020/03/china-covid-19-coronavirus-mobility-solutions/ Contact Us > To learn more about…
Assessing A Sales Area’s Potential
...providing regional analyses showing the number of companies, by their size, measured in employment terms. Lists of companies within various…
Regression & Discriminant Analysis
...your research John, a marketing manager at a large multinational company, is interested in finding out what would most influence…
5 Top Tips for Western Companies to Ensure Business Longevity in China
...years. From my recent communication with many international corporates seeking to understand their reasons for failure, along with my recent…
3 Ways to Engage the Emotional Brain in B2B Market Research Insight Communications
...to trustworthiness. When compared, researcher attributes such as trustworthiness, and the quality of interactions are perceived as more important to…