B2B Blog entry
The 3 Core Components of Brand Health Tracking
Part of our Micro-Lessons series giving you the most important lessons in B2B marketing, designed to be read in 60 seconds. The 3 Core Components of Brand Health......
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How to Build Customer Lifetime Value Using Research
...problem for most companies is not the number of customers that give a low score of 6 or below but those who simply believe the company is satisfactory, scoring 7......
B2B Blog entry
Taking an ‘Agile’ Approach to Product Development
...more Agile ways of working are clear. It allows large companies to respond to change and deliver products much faster. This is key to competing with innovative, smaller companies. A......
What We Do
B2B Sample Size Calculator
Devised especially for business-to-business research, in which there are limited numbers of companies in the universe, our Sample Size Calculator will tell you how many companies you need to interview......
B2B Blog entry
Apples And Brand Health
...the 1500 participants completed a food frequency questionnaire to help the researchers understand how apples affected their mortality. There is something about apples. The famous company of that name is......
About B2B International
Why Clients Use B2B International
B2B International is the largest B2B market research company in the world. We provide tailored business solutions for our clients which facilitates their resulting insight and strategy development. Our experience......
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