With technological advancements, online surveys have become the preferred data collection method for many customer and staff satisfaction surveys, product and service feedback, and conference evaluations.
B2b online surveys
There are many reasons for conducting b2b online surveys, including cost savings, time savings and improved data accuracy levels through automatic routing.
Today, most web surveys are completed following an e-mailed invitation, so if you are thinking about carrying out an e-survey, do check the following details first:
- Do you have a quality list of respondents with accurate e-mail addresses?
- Does the target audience use computers and the Internet in their day-to-day working environment?
- Are you looking for answers to concise questions that lend themselves to being within a structured questionnaire format that can be completed in less than 15 minutes?
If you have answered yes to all the above then an online survey may be the right technique for collecting your data.
At B2B International, we have access to a wide variety of panellists in most countries throughout the world. These panellists are fully profiled for their professional activities and decision-making responsibilities, allowing high-quality, targeted responses to be obtained from web surveys.
